posts tagged with Facebook

FedEx Ship to Friends App Makes Holiday Shipping Friendlier

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If you’re a Facebook user caught in the midst of yearend holiday gift giving, you may be grateful to discover the ease and convenience of the FedEx Ship to Friends app. With it you can create a shipment, pay for it, and generate your shipping label without leaving Facebook (U.S. only). It’s also available in a mobile version.

Introducing FedEx Ship to Friends: the Preferred App for Social Shipping

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On October 28, we launched an innovative shipping application in Facebook, FedEx® Ship to Friends, enabling our customers to ship packages directly from their Facebook page, and distinguishing FedEx as an industry leader in the social marketplace. This holiday season, we’re excited to see the difference that shipping directly from Facebook can make for our customers and our company.

What we learned from giving away a million dollars

CARD ART_FedEx -low.jpg Whoever thought giving away $1 million dollars would be easy? I thought it would be easy, along with a team of committed FedEx colleagues who also have the purple blood of FedEx.

In a social media savvy world, it’s been no secret that FedEx teamed up with American Express on their second annual Small Business Saturday program including a commitment to give away 30,000, $25 gift cards on our Facebook page. (The remaining 10,000 cards were given directly to some of our customers to distribute.)

FedEx Delivers at SXSWi

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As technology becomes more innovative, it’s important for us to stay up to date with what is new and relevant, and who the people creating new technologies are. That’s why we decided to have a presence at the South by Southwest Interactive conference in Austin, Texas.

There are dozens upon dozens of brands vying for attention at SXSWi, so we knew our outreach had to do something big, smart and authentic to stand out from the crowd. It also needed to provide a benefit for busy conference-goers, while delivering messaging about the FedEx brand and its services.

To help demonstrate the international shipping capabilities of FedEx, we created a food truck that looked just like a FedEx delivery truck, and drove it into Austin during SXSWi

4 keys to getting the most from your social media efforts

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A few months ago, one of my friends in Louisiana asked me to come down to speak to his local Entrepreneur Organization chapter about digital and social media at FedEx.  This friend also happens to be one of the largest FedEx customers in Louisiana, which made the request more of a demand.  But as a native of Louisiana, it’s always attractive to head farther South during the cold winter months in Memphis, so last month I took him up on a trip to Baton Rouge.

What I didn’t realize when I accepted the invitation was that my presentation was a keynote for something much larger - Louisiana Entrepreneurship Day, organized by...