Friday, July 25, 2014
Jul 102014George Drad is the crossing guard for Beaumont School in Winnipeg. Mr. Drad’s son was killed as a child while crossing the street, a tragedy that compelled him to become a crossing guard 15 years ago after he retired. Mr. Drad knows the names of the children he helps across the road and his wife, who died recently, used to knit mittens, hats and scarves for the children...
Jun 112014Since 2003, Safe Kids Korea and FedEx Express Korea have worked together to educate children and families about the importance of pedestrian safety.
It’s such an important issue here in Korea because road traffic crashes continue to be the leading cause of death for children ages 1-19. In fact, eight out of ten traffic accidents involving children under 12 occur when they are walking in school zones...
Apr 022014A second grade student on her way back home from Binh Quoi Tay Primary School in Ho Chi Minh City, Vietnam was walking along the edge of the road – the small and uneven sidewalk was occupied by vendors and motorbike parking – when a large truck quickly approached from behind. Turning the corner, more trucks blocked her way. She wormed through a tiny gap between an idling motorcycle and a utility pole then ran home as quickly as she could.
This scene was recorded in front of the gate of Binh Quoi Tay Primary School at the end of a school day on November 28, 2013 by a well-known online newspaper in Vietnam, Dan tri Online. Sadly, this scenario is the norm for many students throughout Vietnam who must walk to school on dangerous and crowded roads. Here at AIP Foundation/Safe Kids Vietnam, we’ve teamed up with FedEx to change this.
Mar 192014Pedestrian safety issues were always a major concern for the people belonging to metropolitan cities like Mumbai, where the number of road traffic crashes reached an alarming rate. There had been very little action taken on the issue – until Safe Kids India and FedEx teamed up for the Walk this Way program in 2007...
Feb 142014When I think of the Walk This Way pedestrian safety program, I always remember a principal I met when we conducted a pilot project in Curitiba, a city in the south of the country. This principal told me that before we implemented our Walk This Way project, at least four children every year were struck by a car. Remember, that’s in just one school. We checked back a year later and not a single child in that school had been injured since the Walk This Way program had been implemented. What a difference...
Jan 082014Every year, I look forward to Walk This Way Month, an annual campaign dedicated to providing road safety education to kids in schools. This is the time of the year when we (FedEx and Safe Kids) truly work as a team to fulfill our mission of keeping kids safe while walking.
This time of year is so special for me because we make such a difference in the lives of children and families. I still think about one second grade girl from Beijing named Joy Li, who we met last year during Walk this Way Month. Joy Li walked to school every morning across four major roads. She told us how she learned a lot of bad habits from adults. She didn’t cross the streets at the crosswalks and she ignored the light signal when she was in a hurry.
After our Walk This Way Month activities, Joy Li changed many of these habits...
Jan 062014From your children’s perspective, the internet is an essential part of their lives. It is the link between them and the rest of the world. But the internet contains risks.
As we all spend more and more time online every year. How do you keep your children safe on the internet?...
Dec 202013FedEx is in the midst of its busiest time of the year – the holiday shipping season starting with Black Friday and continuing with Cyber Monday and all the way up to Christmas Day. We call it Peak. And yes, it’s capitalized because it is that significant to our business. While it is the time of year when we have the most packages to deliver, it is often combined with the worst weather conditions.
Between all the FedEx operating companies, there are tens of thousands of vehicles on the roads every day. In fact, there probably is not a minute in the 1,440 in a day when there is not a FedEx vehicle on a road somewhere in the U.S.
Given the statistics on congestion and...
Oct 292013According to the National Highway Traffic Safety Administration, twice as many children are hit and killed walking on Halloween than any other day of the year. It’s also a problem that’s easy to fix, which is why Safe Kids and FedEx are teaming up this Halloween. This year, we want every child to be wearing something reflective or bright so they will be seen by drivers on Halloween. There are lots of ways to make it happen. Kids can carry a flashlight or glow stick, wear light-colored costumes or attach reflective wristbands or tape to their outfit.
Oct 082013At the beginning of most our lives, we share two fundamental desires: learning and movement. In fact, most babies take their first steps when they are less than a year, and are walking well by the time they are 14 or 15 months. Before you know it, kids are not just walking but running, jumping, skipping and you name it – any other physical gymnastics that most of us adults find exhausting just to look at!
As kids seem almost tireless at times, they can actually be quite vulnerable – particularly when they are outside near streets and traffic. Yes, they are full of energy, but they also sometimes lack judgment when it comes to walking or riding their bicycling safely.
That’s why through the Walk This Way program, FedEx and Safe Kids are promoting International Walk to School Day...