posts tagged with Mckinsey

Quality Vs. Quantity: Why Emerging Markets Must Concentrate on Sustainable Growth

EX1151_6.jpg As Brazil prepares to host two premier sporting events, the FIFA World Cup in 2014 and the Summer Olympics in 2016, some predict that the country will invest more than $60 billion USD in public works projects ranging from road expansions to the improvement of telecommunications networks. The infrastructure upgrades are not only necessary to accommodate the enormous amount of visitors these sporting events will bring to Brazil, but also to help solidify that country’s standing as an emerging market for growth.

As economic powerhouses, like the United States, faltered during The Great Recession that hit a few years ago, emerging markets like Brazil, Russia, India, China and South Africa were cast onto the world stage—spotlighted as the next phase of global economic growth. According to a recent article by McKinsey & Company, emerging market cities will generate more than 45 percent of global GDP growth between 2007 and 2025. The report also notes that the need to prioritize sustainable growth in emerging markets has never been more urgent. By sustainable development, the article refers to economic growth that improves lives without exhausting the environment or other resources.